Introduction
This course equips students not only with the knowledge and skills involved in the research process but also on how the researcher communicates the benefits of the research findings to aid the business decision making. The course focuses on the analysis of business problems and the use of scientific approach as a problem-solving tool. This encompasses problem identification, research objectives, literature review, identifying research designs, data collection, techniques of data analysis, and research report writing.
| Course Code | : | RSM7101E (https://www2.mqa.gov.my/mqr/english/eakrKPList.cfm?IDAkrIPTS=683) |
| Course Mode | : | Online |
| Delivery | : | Weekdays | 8:00 pm – 9:15 pm | 8 sessions | 10 contact hours |
| Credit Hours | : | 3 credit hours |
| Intakes | : | January | May | September |
| Fee | : | RM800.00 (Without credit transfer) |
| RM2,400.00 (With credit transfer) | ||
| Eligibility for MBA Credit Transfer | : | Yes, subject to fulfilling MBA – ODL Mode entry requirements |
Course Content
| Topic | Course Name |
|---|---|
| TOPIC 1 | Introduction to Business and Management Research |
| TOPIC 2 | Formulating and Clarifying Research Topic |
| TOPIC 3 | Reviewing the Literature |
| TOPIC 4 | Research Philosophies and Approaches |
| TOPIC 5 | Formulating Research Design |
| TOPIC 6 | Data Collection |
| TOPIC 7 | Validity and Reliability |
| TOPIC 8 | Data Analysis |
| TOPIC 9 | Data Analysis – Continue |
| TOPIC 10 | Writing Research Proposal |
